About the Floor Store

Your Trusted Local Flooring Partner

When you're looking for a local flooring company that combines decades of expertise with unbeatable value, The Floor Store stands apart. Founded on the principle that quality flooring should be accessible to everyone, we've built our reputation one satisfied customer at a time in Idaho Falls and the surrounding communities.

Our Story

Three Decades of Flooring Excellence

The Floor Store began with a simple yet powerful idea: what if a flooring company was actually run by someone who installs floors every day? With over three decades of hands-on installation experience, our owner continues to work in the field, ensuring every product we sell meets the rigorous standards of a professional installer.

This installer-led approach shapes everything we do. We won't sell you something that looks good in the showroom but fails in real-world conditions. Every carpet, tile, hardwood plank, and luxury vinyl product has been "installer-approved" because we know what works and what doesn't.

Our flooring company history is built on a foundation of honest pricing and expert knowledge. By eliminating commissioned salespeople and maintaining low overhead, we pass substantial savings directly to our customers—often 30-50% below what you'll find at big box stores for the exact same products.

Our Mission

Quality, Value, and Trust

At The Floor Store, our mission is straightforward: deliver exceptional flooring solutions that exceed expectations while maintaining the trust our community has placed in us. We believe in:

Transparency in pricing

No hidden fees, no commission-driven upselling

Quality without compromise

Every product must meet our installer's standards

Customer education

Helping you make informed decisions for your specific needs

Long-term relationships

Your satisfaction matters more than any single sale

Our values drive us to source directly from manufacturers, often purchasing entire truckloads to secure the best possible pricing. This volume buying power means we can offer premium products at prices that sometimes undercut our competitors' wholesale costs.

Meet Our Flooring Team

Our team combines deep industry knowledge with a genuine passion for helping customers find the perfect flooring solution.

John

Owner/Lead Installer

With three decades of installation experience, John brings unmatched expertise to every project. Still active in the field, he personally measures jobs and ensures each installation crew meets his exacting standards. His hands-on approach guarantees that every recommendation comes from real-world experience.

Kim

Owner

DJ Lambert

General Managerstore

With over 4½ years at IDF The Floor, DJ oversees daily operations, manages sales, assists customers in the showroom, performs quality checks on installations, and lends a hand to the business office whenever needed. When he’s not at work, DJ enjoys spending time with his son outdoors, cheering on his daughter at softball games, camping with his family, working on cars, and experiencing the thrill of hunting.

Denise Smith

In House Designer

With 1 year at IDF The Floor Store and over 29 years in the industry, Denise brings a wealth of experience and creativity to every project. If she isn’t dreaming up your beautiful space, you’ll most likely find her outdoors on an adventure or laughing with family and friends.

Knowledgeable Sales Staff

Our non-commissioned team focuses on finding the right solution for your lifestyle and budget. Without sales pressure, they can provide honest recommendations that prioritize your satisfaction over profit margins.

Community Involvement

As a locally owned business, The Floor Store is deeply committed to supporting our Idaho Falls community. We believe in building relationships that extend far beyond flooring sales.

We understand that our success is directly tied to the strength and prosperity of our local community. That's why we're committed to being good neighbors, not just good business owners.

Our community involvement includes:

Supporting local youth sports programs
Contributing to community center improvements
Participating in charitable initiatives for families in need
Partnering with local builders and contractors on community projects

Trust and Reliability You Can Count On

When you choose The Floor Store, you're partnering with a local flooring company that has earned its reputation through consistent quality and reliable service.

What sets us apart:

Strong manufacturer relationships that give us bargaining power when issues arise

Direct accountability – we handle warranty claims so you don't have to navigate manufacturer bureaucracy

Proven track record with thousands of satisfied customers across Idaho Falls

Word-of-mouth reputation that speaks louder than any advertising

Our reliability extends beyond installation day. We stand behind our work with comprehensive warranties and maintain the manufacturer relationships necessary to resolve any issues quickly and fairly. When problems arise, you work with us—not a distant corporate call center.

Ready to experience the difference?

Visit our showroom at 2312 Heritage Lane or call (208) 228-5744 to schedule your free estimate. Discover why Idaho Falls homeowners and businesses trust The Floor Store for all their flooring needs.

Get Your Free Estimate

Call Us Today